Prompt with structure
Use repeatable frameworks instead of random prompts, so AI gives output that fits your goal.
Professionals in Egypt
No technical background
Move from AI experiments to real work outcomes.
Learn how to use AI across productivity, research, marketing, sales, data analysis, custom GPTs and automation. Start with Module 1 free, then upgrade when you are ready.
20 modules
Certificate
Self-paced access
Built for Egypt
Start free. Upgrade only when the value is clear.
Created by AI Compass. Deployed locally with Egyptian context.
Next Academy
Egypt partner
Egypt partner
100+
keynotes
keynotes
12+
countries
countries
Built with local relevance
Not a generic global AI course dropped into Egypt.
AI Mastery Academy is developed by AI Compass and deployed locally with Egyptian partners. The program has been presented in senior public and private-sector conversations around Egypt's AI capability agenda.
What you will actually use at work
Practical AI skills for your Monday morning workflow.
Learn the repeatable workflows behind better prompts, faster research, stronger content, sharper sales activity, cleaner analysis and practical automation.
Research faster
Summarize markets, competitors, customer needs and documents without drowning in tabs.
Create content and presentations
Move from a blank page to structured emails, posts, slides, scripts and visuals.
Use AI for marketing and sales
Build offers, campaigns, outreach, lead lists and follow-up flows with sharper inputs.
Analyze data without coding
Turn spreadsheets and messy exports into summaries, charts, insights and next steps.
Build custom GPTs and workflows
Create assistants and simple automations that support real recurring tasks.
Who this is for
For ambitious professionals who need AI to improve work, not become developers.
Business professionalsManagers, analysts, operations, HR, finance and admin teams.
Marketing and sales teamsCampaigns, content, research, CRM workflows and lead generation.
Freelancers and foundersBetter output, faster delivery and new services to sell.
Career startersStand out with practical AI fluency and a certificate-backed path.
From experimentation to adoption
You've tried ChatGPT. Now what?
Free content can teach isolated tricks. The Academy gives you a structured path to turn AI into daily work systems, with local context, support and a clear next step from learning to implementation.
Versus YouTube tutorials
No scattered tabs. You get a sequence, exercises and a practical workflow system.
Versus global certificates
Less generic. Built around Egypt, EGP pricing and practical use cases for work.
Versus executive programs
More accessible. No brochure gate, no 28K USD fee, no application funnel just to understand the offer.
Versus local workshops
More complete. 20 modules, updates, community, templates and repeatable frameworks.
Preview the teaching style
See how the course turns AI into usable work systems.
Watch the teaching style before you commit. The course is built to make AI understandable, practical and immediately useful at work.
20-module curriculum
From AI fundamentals to agents and automation.
The Academy is organized into clear phases, so you can move from basic fluency to practical workflows, business use cases and automation without getting lost.
Foundation and model fluency
AI basics, LLMs, ChatGPT, Claude, Gemini, model selection and core limitations.
Prompting and custom assistants
Prompt engineering, advanced prompting, custom GPTs, Gems and reusable assistants.
Content, visual and communication workflows
Images, presentations, audio, video, bilingual communication and brand-safe outputs.
Business use cases
Research, marketing, sales, data analysis, operations, HR and finance workflows.
Adoption, safety and automation
AI safety, implementation roadmap, agents, no-code automation and workflow design.
Inside the Academy
See the first module before you upgrade.
Start with the free AI Revolution module, then continue into practical frameworks, model fluency, custom assistants and automation when you are ready.
Free access
Module 1: Welcome to the AI Revolution
Use the free module to understand the course experience, teaching style and first AI adoption concepts before choosing a paid option.
Video lessonPractical exerciseNo credit cardUpgrade when ready
Start Module 1 free
ACTIFF Prompting Blueprint
A repeatable framework for clearer instructions, better context and stronger AI outputs.
Build Your First Custom GPT
Create a reusable assistant for a real recurring task in your work.
AI Agents & Automation
Understand agents, no-code tools and how to plan your first workflow safely.
Course modules
20-module learning path.
Course introduction, instructor context, AI mindset shift and first practical exercises.
AI limits, LLMs, diffusion models and the core transform tasks behind modern AI tools.
ChatGPT, Claude, Gemini, DeepSeek, Qwen, Grok and Perplexity with practical use cases.
Prompting foundations, ACTIFF Blueprint, format control and reusable templates.
Few-shot prompting, role-based AI teams, prompt libraries, deep research and reusable blocks.
Extraction, classification, summarisation, rewriting, synthesis, Q&A and content generation.
Build custom GPTs, Gemini Gems, Claude Projects and compare assistants versus agents.
Image model selection, visual prompting, business use cases and AI image refinement.
Use Gamma, NotebookLM and Canva AI to structure, adapt and improve presentations.
Voice, audio, avatar video and business video workflows using tools such as ElevenLabs and HeyGen.
Privacy, security, data protection, copyright, ethics and the Trust-but-Verify framework.
Build a personal AI workflow system, present AI at work and monetize AI skills as a freelancer.
Knowledge bots, email mastery, contract review, bilingual communication and AI writing clones.
Market research, research tools, competitive analysis and customer intelligence workflows.
Use AI for marketing strategy, scorecards, use-case prioritization and adoption roadmaps.
Bilingual content marketing, LinkedIn positioning and social media content creation at scale.
Lead generation, prospecting, cold outreach, proposals and RFP support.
Clean data, enrich spreadsheets, create charts and turn analysis into business decisions without coding.
Meeting intelligence, SOPs, HR workflows, project planning, finance, supply chain and legal use cases.
AI agents, no-code automation with Zapier and Make, Codex, computer use and first automation planning.
Meet your instructor
Learn from Thierry Moubax and AI Compass.
Thierry Moubax is Co-Founder and CEO of AI Compass, MIT Professional Education-certified and author of The AI Compass. His frameworks have been used with executives, boards and teams across Europe and beyond.
MIT Professional Education100+ keynotesPublished author
Global learning community
Join 2,000+ professionals learning AI with AI Compass.
The Academy is connected to a wider AI learning community across countries and roles, giving learners proof that the training is active, practical and already used by professionals beyond one local launch.
Student reviews
What students are saying.
Real feedback from professionals who used Thierry's AI Mastery training to make AI more practical, useful and immediately applicable at work.
"The course is a game-changer for anyone looking to understand AI's real potential for sales and marketing."
Peter VermeirenPractical applications you can use immediately."This course helped me integrate AI into my work and boosted my productivity in ways I never thought possible."
Marthe De MooterBuilt for business professionals, not only technical teams."Thierry's AI Mastery course opened my eyes to the endless possibilities AI offers. It was hands-on, insightful, and immediately applicable."
Nicolas PanniezClear path from understanding AI to using it at work."A great balance between being introduced to AI step by step and the ability to learn at your own pace."
Roland GeretsStep-by-step structure with room to make quick improvements.Prefer to judge for yourself?Start Module 1 free
New book - May 2026
The AI Compass.
The 90-day executive roadmap to turn AI into your decisive advantage.
Thierry's new book documents the frameworks behind the Academy. The course turns those frameworks into hands-on exercises and work-ready AI workflows for professionals.
Pricing built for Egypt
Choose how you want to start.
Start free to validate quality. Upgrade to the full Academy when you are ready, either upfront or monthly.
Secure checkout
Prices shown in EGP
No card for free module
Payment help available
Start here
Free Module
0 EGP
No credit card. No auto-billing.
- Full Module 1 access
- Meet your instructors
- AI fundamentals and first exercises
- Upgrade only when ready
Best value
Core Academy
7,900 EGP
Full 20-module curriculum.
- All course modules and updates
- Certificate of completion
- Templates and practical exercises
- Community access and support
Lower upfront
Monthly Subscription
990 EGP
Per month. Cancel anytime.
- Same full curriculum
- Monthly access model
- Good for paced learning
- Lower initial commitment
Free access never asks for card details. Paid plans show the full price before enrollment, and support is available if a payment method does not go through.
Frequently asked questions
Answers before you choose a plan.
Yes. Module 1 is free and does not require a credit card. It is designed to let you evaluate the teaching quality before paying.
No. The course is built for professionals, freelancers, founders and career starters who want practical AI skills without coding.
The course is taught in English and includes support for bilingual English-Arabic AI communication workflows.
Core is the full Academy purchase. Subscription gives access through a lower monthly payment and is useful if cashflow is the main objection.
Yes. Paid Academy learners receive a certificate of completion after finishing the required course path.
Use the support contact after checkout or reach out to the local partner team. You can get help with payment questions before continuing your enrollment.
Start small, upgrade when ready