Most people are testing AI. Very few are adopting it.
A structured, practical AI program for professionals who want to stop experimenting and start transforming how they work. 20 modules · built for Egypt.
Try Module 1 free — no credit card
Five full lessons. Always free. Zero risk. See the teaching quality before you pay a pound.
Why this is different
Three things you will not find in a Udemy course, a Coursera certificate, or a free YouTube playlist.
Built by a published author
Learn from Thierry Moubax — MIT Professional Education–certified, author of The AI Compass (Krummholz, May 2026), 100+ executive keynotes across 12+ countries.
Proprietary frameworks
Master four frameworks shaping European AI strategy: the AI Value Creation Matrix, the ACTIFF prompting blueprint, the Crawl-Walk-Run-Fly model, and the Macro Delegation / Micro Steering method.
Deployed in Egypt
Local partner Next Academy. Pay in EGP. Bilingual examples and an Arabic communication module included — built for the Egyptian professional context.
What you'll be able to do
By the end of the program, here's what you'll actually be capable of — not theory, real outputs you can ship on Monday morning.
Prompt like a strategist
Apply the ACTIFF blueprint to get reliable, on-brief output from ChatGPT, Claude and Gemini — every time.
Pick the right model for the job
Know when to use ChatGPT vs Claude vs Gemini vs DeepSeek vs Perplexity — and stop wasting credits on the wrong tool.
Build your own custom GPTs
Create reusable AI assistants in ChatGPT, Gemini Gems and Claude Projects — packaged for your role or your team.
Run market research in 30 minutes
Use AI to do competitor analysis, customer intelligence and trend research that used to take a week.
Generate visuals, video & voice
Produce on-brand images, AI avatar videos and audio assets — without designers, voice actors or production crews.
Write in flawless English & Arabic
Master bilingual AI communication — emails, contracts, LinkedIn posts — that sound like you, in both languages.
Analyse data without coding
Turn spreadsheets, exports and messy data into charts, dashboards and business decisions — zero Python required.
Run sales & outreach with AI
Generate qualified leads, write cold outreach that converts, build proposals and respond to RFPs at 5× the pace.
Build agents that work for you
Design no-code automations with Zapier, Make and Claude Cowork that handle repetitive work while you sleep.
Present AI to your management
Use the Crawl-Walk-Run-Fly framework to make the business case, get budget, and lead AI adoption in your company.
Stay safe, legal & ethical
Apply the Trust-but-Verify framework, navigate copyright and privacy, and avoid the AI mistakes that get people fired.
Adopt — not just experiment
Walk away with a personal AI workflow system and a 90-day adoption roadmap, not 30 disconnected tool demos.
See what's coming
A short preview of the teaching style, the framework depth, and the production quality.
You've tried ChatGPT. Now what?
The gap between testing AI and adopting it is where careers stall and businesses lose their edge.
The overwhelm
Generic prompt guides and fragmented YouTube tutorials will not scale your career or your business. You're wasting hours on disjointed tools without a cohesive strategy.
The cost of waiting
The professionals who adapt will lead. The ones who don't will be replaced — by colleagues, by competitors, by tools they should have learned six months ago.
The adoption system
Not another AI course. A complete adoption system. From understanding how AI actually works to building autonomous agents — every module ends with something you'll use the following Monday.
Recognised by Egyptian leadership
The AI Mastery Academy curriculum is rolled out in Egypt in collaboration with Next Academy and presented to senior public and private-sector stakeholders — including ministerial-level engagement on Egypt's national AI capability agenda.
This is not a generic global course. It is an AI program with Egyptian endorsement, Egyptian partners, and Egyptian payments — built around what Egyptian professionals actually need to compete and lead in the AI era.
The 20-module curriculum
From foundations to autonomous AI agents. Every module ends with something you can use the following Monday — at work, with clients, or in your business.
Join 3,000+ learners already inside
A private community of AI Compass learners — sharing prompts, wins, and workflows every day.
Daily prompt drops, workflow templates, and real-world examples from members across 12+ countries.
Direct access to Thierry and the AI Compass team for questions, feedback, and reviews.
Weekly live calls, prompt clinics, and case studies from members shipping AI at work.
Egypt-focused channel: Cairo and Alexandria meet-ups, local case studies, bilingual examples.
Searchable archive of every Q&A, framework drop, and prompt library going back to day one.
Meet your instructor
Thierry Moubax is the Co-Founder and CEO of AI Compass (Belgium / Netherlands / Spain) and the author of The AI Compass: The 90-Day Executive Roadmap to Turn AI into Your Decisive Advantage (Uitgeverij Krummholz, May 2026).
MIT Professional Education–certified, ex-DHL Europe Marketing Strategy Director, with senior roles at Securitas, Allianz and bpost. He has delivered more than 100 keynotes across 12+ countries to boards and C-suites including Mars Wrigley, Niko, AkzoNobel and HUBO.
His proprietary frameworks — the AI Value Creation Matrix, the ACTIFF prompting blueprint, the Crawl-Walk-Run-Fly model, and Macro Delegation / Micro Steering — are taught inside global enterprises and ambitious SMEs. AI Mastery Academy is the consumer arm of that work, opened to Egypt in partnership with Next Academy.
What learners and audiences say
Pricing built for Egypt
Free first module — always free, no credit card. Upgrade only when you've seen the teaching quality for yourself.
Free
Try before you buy
Always free · No credit card required
- Module 1 in full
- No auto-billing, ever
- Lifetime access to Module 1
Core Academy
Full 20-module curriculum, instant access
One-time payment · Lifetime access · Monthly content updates
- All 20 modules — unlocked immediately
- Four proprietary frameworks
- Custom GPTs & AI assistants
- Egyptian Arabic & bilingual examples
- Monthly updates as AI evolves
- 7-day refund — no questions asked
Monthly Subscription
Same full curriculum, paced for you
Cancel anytime · 2 modules unlocked per week
- Same 20-module curriculum as Core
- 2 modules unlocked every week — paced learning
- Full curriculum unlocked within ~10 weeks
- Monthly content updates as AI evolves
- Egyptian Arabic & bilingual examples
- Cancel anytime — no commitment
7-day refund on Core · Subscriptions cancel anytime · EU servers under GDPR · Tax-compliant Egyptian invoices on request.
Frequently asked questions
Written for the Egyptian context.
Is the certificate recognised?
Yes. Certificates are issued by AI Compass (EU) and co-endorsed by Next Academy Egypt. Your instructor is the published author of The AI Compass (Uitgeverij Krummholz, May 2026).
Is the course in English or Arabic?
All video is in English. A dedicated module (13.3 Arabic & Bilingual Communication Excellence) is built specifically for Egyptian and MENA professionals. Pause, slow down, use auto-translate on any device.
What English level do I need?
B1 (intermediate) is enough. ChatGPT performs measurably better in English than in Arabic on technical Q&A (Sallam et al., BMC Research Notes 2024) — that is why we teach in English and dedicate a module to bilingual AI communication.
What do I get when I enroll?
Immediate, lifetime access to all 20 modules on Core, or 2 modules unlocked per week on the monthly subscription. Both routes include monthly content updates, the proprietary AI Compass frameworks, prompt libraries, and the Skool community.
Refunds?
7-day refund on Core — no questions asked. Subscriptions cancel anytime; there is no refund needed, you simply stop your next billing cycle.
How long is the course?
A 20-module program. At 3 hours/week, around 12 weeks. Self-paced — finish faster if you want. On the monthly subscription, content unlocks at the rate of 2 modules per week.
What devices?
Any smartphone (Android/iPhone), tablet, or laptop. Mobile-first design for Egyptian conditions.
Is this only for technical people?
No. Built for managers, marketers, accountants, HR, sales, freelancers, founders, students. Zero coding required.
How is this different from Udemy or Coursera?
Frameworks, not just tools. A published author, not a freelance instructor. Egypt-local partnership and payments. A hand-curated 20-module path with monthly updates, not a 1,000-course marketplace.
Is my data safe?
Yes. EU servers under GDPR. Egyptian payments handled via licensed providers.
Can my company sponsor me?
Yes. Tax-compliant Egyptian invoices available — speak to our Next Academy partner team at checkout.
What if I get stuck?
Direct support inside the platform plus the 3,000+ member Skool community where Thierry and the AI Compass team are active daily.
Stop testing AI. Start adopting it.
Try Module 1 free first. No card. No auto-billing. See the teaching quality before you pay a pound.